25 Instagram Threads Ideas to Grow your Account + Templates

Stuck for ideas on what to post on Threads? We've got you covered with 25 Instagram Thread Ideas extracted from top performers in the platform. This blog post is packed with inspiration to get your creative juices flowing.

Threads as a micro-blogging platform on steroids launched by Instagram on July 2023. You can fire off posts up to 500 characters long, spice them up with photos and videos, and even share links. Your feed is a mix of accounts you follow and curated content chosen by the mysterious Threads algorithm.

The platform's algorithm is optimized to help users discover content and conversations that align with their interests. This makes it easier to connect with like-minded individuals and join communities that reflect your passions and professional goals.

Many thought leaders and influencers haven't started using Threads to share their insights and engage with their audiences. By joining on 2024, you can still position yourself at the forefront of this growing trend and gain visibility among early adopters.

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General Content Ideas for Instagram Threads

Interactive Prompts:

• Ask Engaging Questions:  Pose thought-provoking questions related to your niche or trending topics. This is a fantastic way to get people talking and learn more about your audience's interests.
• Polls and Quizzes:  Let your followers chime in with their opinions through polls or create interactive quizzes to test their knowledge.

Storytelling and Behind-the-Scenes Content:

• Share Personal Updates: Give your audience a glimpse into your life and experiences. This helps build a personal connection and allows them to see the real person behind the brand.
• Tell Engaging Stories: Threads are perfect for unfolding a captivating story in bite-sized pieces. Tease a new product launch, share a funny anecdote from your day, or even create a mini-series!
• Behind-the-Scenes Look: Offer exclusive peeks into your creative process, workspace, or even upcoming projects. This fosters a sense of loyalty and keeps your audience invested.

Educational and Informative Content:

• Share Tips and Tutorials:  Offer valuable insights relevant to your niche.  This could be anything from makeup tutorials for beauty brands to quick recipe videos for food bloggers.
• Interesting Facts:  Did you know...? Threads are a great platform to share bite-sized pieces of trivia or interesting facts related to your field.
• Motivational Quotes:  Spread positivity and inspiration with uplifting quotes or mantras. People often share these, increasing your reach.

Pro Tips for Threads Success:

• Visual Appeal is good, but text can beat visuals:  Incorporating eye-catching visuals like photos, videos, and GIFs could be important depending on the message you want to convey, but there are multiple viral Threads that are plain text, in this platform conveying your ideas with creativity is key.
• Stay Consistent:  Post regularly to keep your audience engaged and coming back for more.
• Respond and Engage:  Threads are all about conversation! Respond to comments and actively participate in the discussions to build a strong community.

Capitalize on Trends:

Since popular trends on Threads take off because people find them fun, use topics to position yourself in specific subniches related to the brand or personal brand you promote.

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25 Instagram Threads Ideas with Examples and Templates

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Instagram Threads Example #1:

Template:

The only thing you actually need to [ultimate goal] is:

• Step 1: [Simple, clear action 1]
• Step 2: [Simple, clear action 2]
• Step 3: [Simple, clear action 3, emphasizing repetition]

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Instagram Threads Example #2:

Template:

If you're a [target audience], remember:

Challenge 1: [Short, clear statement of the first challenge]Challenge 2: [Short, clear statement of the second challenge, potentially building on the first]Challenge 3 - Most Difficult: [Short, clear statement of the most difficult challenge, emphasizing its greater difficulty]

Call to Action:  [Simple, action-oriented statement encouraging persistence].

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Instagram Threads Example #3:

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Template:

If I wanted to achieve [goal] the fastest way possible, I would [action to take]

[Tip 1]

[Tip 2]

[Tip 3]

[Simple statement emphasizing the value of the key factor over shortcuts]

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Instagram Threads Example #4:

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Template:

[Incorrect formulation / practice]

[Good formulation / practice]

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Instagram Threads Example #5:

Template:

Best [Topic/Category] I've Ever [Started/Adopted/Implemented]:

· [First tip]· [Second tip]· [Third tip]· [Fourth tip]· [Fifth tip]· [Sixth tip]· [Seventh tip]· [Eighth tip]

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Instagram Threads Example #6:

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Template:

Do this for [Timeframe] and you'll [Desired Outcome]:

• [First action]
• [Second action]
• [Third action]
• [Fourth action]
• [Fifth action]
• [Sixth action]
• [Seventh action]
• [Eighth action]
• [Ninth action]
• [Tenth action]
• [Eleventh action]
• [Twelfth action]

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Instagram Threads Example #7:

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Template:

[Number] years ago, I [describe your initial situation].

I decided to [describe a bold decision].• [First challenging aspect]• [Second challenging aspect]

After [time period], I:• [First achievement]• [Second achievement]

[Insight or lesson learned].[Encouraging advice or call to action].

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Instagram Threads Example #8:

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Template:

To become [desirable state], you [action]. You do this [frequency] until [negative consequence].

This leads to [another negative consequence], like [specific example].

People might perceive this as [misinterpretation], but all you're really doing is [actual action].

Remember, [counterpoint]

[action] creates [desirable state]

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Instagram Threads Example #9:

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Template:

How to [desirable outcome]?

[Action 1 related to preparation],

then  [action to get results].

[Action 2 related to preparation],

then  [action to get results].

[Action 3 related to preparation],

then  [action to get results].

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Instagram Threads Example #10:

Template:

[number] [qualities] I’ve noticed in [type of people/profession]

Point 1Point 2

[Briefly explain the problem caused by these traits and the consequences]

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Instagram Threads Example #11:

Template:

If you feel [feeling]

[Tip  1]

[Tip  2]

[Tip  3]

[Tip  4]

[Include call to action related to the main topic]

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Instagram Threads Example #12:

Template:

[Tool Name/Skill] is free

[Tool Name/Skill] is free

[Tool Name/Skill] is free

[Tool Name/Skill] is free

[Tool Name/Skill] is free

[call to action] + [desired outcome]

[short insight or conclusion]

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Instagram Threads Example #13:

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Template:

[Main Topic] is not [Your take on the subject], it’s [what you think it is]

[Short conclusion]

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Instagram Threads Example #14:

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Template:

[Celebrity/Public Figure] said [strong statement] to [Target of statement] yesterday, and  [your thoughts about the statament]

You don't need to be [Celebrity/Public Figure] to [ïnsert what they accomplished with the statement]. [Key Takeaway]

[Provide your perspective / final conclusion]

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Instagram Threads Example #15:

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Template:

[Real life situation 1]

[Outcome 1]

[Real life situation 2]

[Outcome 2]

[Real life situation 2]

[Outcome 3]

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Instagram Threads Example #16:

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Template

Stop [some activity most think it is better]

Start [doing what it is actually better]

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Instagram Threads Example #17:

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Template

[Your topic] sucks because [Negative statement about current behavior].

People don't want [undesirable trait], they want [desirable trait].People don't want [undesirable action], they want [desirable action].People don't care about [your focus], they care about [their focus].[Advice on how to shift focus] and see [positive outcome].

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Instagram Threads Example #18:

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Template

Absolutely do not [common advice] when you're trying to [goal].You'll begin to [negative consequence] and [negative belief].Instead, focus on [effective action] first and [advice][benefit from effective action] to [desired activity].

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Instagram Threads Example #19:

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Template

[Introduce a Law or Framework]:

• [Action 1 to apply the framework]
• [Action 2  to apply the framework]
• [Action 3  to apply the framework]

[Conclusion]

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Instagram Threads Example #20:

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Template:

[Main statement expressing a counterintuitive idea].

It’s not about [common behavior or metric],it’s about [more meaningful behavior or metric].It’s not about [common behavior or metric],it’s about [more meaningful behavior or metric].[Short conclusion reinforcing the main statement].

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Instagram Threads Example #21:

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Template:

Next time you’re [emotion/situation], ask yourself, “[meaningful question]”

[action or advice]

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Instagram Threads Example #22:

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Template:

[Provide your perspective] [Make a question to the audience]

(Use an image that includes green flags about a specific topic)

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Instagram Threads Example #23:

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Template:

Normalize [a phrase that express a counterintuitive idea] as [short conclusion about the phrase]

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Instagram Threads Example #25:

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Template:

Many people don't [negative behavior related to the main topic].But it’s a great opportunity to [positive outcome].And it's what separates [average performers] from [top performers].Here are [number] [tips/questions/actions] that will help you [achieve desired outcome]

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The Best Way to Find Instagram Thread Ideas

Unlocking Industry Insights:

• Dive into competitor profiles: Analyze their Threads presence – engagement levels, content types, and posting frequency.
• Content Decoded: Identify what clicks with their followers. Can you incorporate similar strategies for your clients?
• Audience Intel: Who engages with competitor posts? This can help you target a similar audience for your clients. Review your competitor's users and see how is their behavior on Threads, are they interacting with specific types of posts? Those might be the content formats you should be sharing.

By analyzing the competition, you will discover:

• Winning Strategies: What makes their followers tick? Adapt these tactics to supercharge your clients' Threads presence.
• Market Gaps: Are there areas where competitors fall short? Use this intel to create unique content and attract a dedicated following.

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Final Thoughts

Instagram Threads presents a fantastic opportunity to elevate your social media strategy by fostering meaningful connections and engaging with a like-minded community. With the platform's robust algorithm tailored to your interests, you can ensure your content reaches the right audience.

By leveraging interactive prompts, storytelling, educational insights, and trending topics, you can create a compelling presence on Threads. Embrace these ideas and templates to position yourself as a thought leader and early adopter in this growing space. Now is the perfect time to get creative, stay consistent, and capitalize on the dynamic potential Threads offers.